http://notrocketsurgery.com/articles/2007/09/04/social-networks-arent-products en-us 40 Relax. <blockquote> Nobody wants to be the only person to show up at a party. Not only does it make you look like a loser, but it undermines the whole point of going to a party in the first place. Nobody gives a damn how good the cupcakes are; if scarcely anybody shows up, your party is a failure. Equally, nobody goes to MySpace or Match for the cupcakes—or, to be more precise, the quality of the user experience. People flock there because that&#8217;s where everyone else is. </blockquote> <p>Check out <a href="http://www.thinkvitamin.com/features/biz/social-networks-arent-products">the full text</a> of my feature over at Vitamin Magazine.</p> Tue, 04 Sep 2007 11:59:49 -0400 urn:uuid:fd8c3f1c-bea1-4beb-ab29-ca9797d67cfa ryan http://notrocketsurgery.com/articles/2007/09/04/social-networks-arent-products